The media is responsible for everyones opinions and representations of people, whether they be positive or negative. This happens either with pictures or photographs, films or television depictions. In these short amount of time, the audience may not see the the "group" or "person" for what they really are.
The film "Murderball" is a good example of this. However within the first 10 minutes the audience is presented with this stereotypical contradiction. The quadraplegic "stars" of the film are firstly shown as althletic, wheelchair bound phsycopaths playing wheelchair rugby. This contradicts how the media represents disabled members of society.
Monday, 26 September 2011
Thursday, 22 September 2011
Horror Conventions
How are cinematic horror conventions challenged in "SCREAM"?
Perhaps the most apparent challenged convention, is the main character and how they are percieved by the audience. Drew Barrimore appears as the typical vunerable, sweet, blonde American girl. She is home alone, and from this the audience will excpect something sinister will happen. Inevitably it does happen, however the opening of the film ends with Barrimore dying and let mutilated hanging from a tree. Normally the heroine/victim would survive the onslaught as the audience would excpet yet this is not the case.
There are many intertextual references made, in the first 10 minutes. These all stem from the horror genre, making homages to films such as Halloween. This can be seen when Barrimore takes firstly plays with a large carving knife then when she is being terrorised she uses it in self defence. Yet this again contradicts horror conventions, as it is normally the serial killer (Micheal Myers) armed with a monstrous weapon yet now it is the defencless victim.
Perhaps the most apparent challenged convention, is the main character and how they are percieved by the audience. Drew Barrimore appears as the typical vunerable, sweet, blonde American girl. She is home alone, and from this the audience will excpect something sinister will happen. Inevitably it does happen, however the opening of the film ends with Barrimore dying and let mutilated hanging from a tree. Normally the heroine/victim would survive the onslaught as the audience would excpet yet this is not the case.
There are many intertextual references made, in the first 10 minutes. These all stem from the horror genre, making homages to films such as Halloween. This can be seen when Barrimore takes firstly plays with a large carving knife then when she is being terrorised she uses it in self defence. Yet this again contradicts horror conventions, as it is normally the serial killer (Micheal Myers) armed with a monstrous weapon yet now it is the defencless victim.
Wednesday, 21 September 2011
- Almost religious text,“road tested” in this font connotates it is strong and can be punished
- " At the Heart of Rock and Roll" Shows reliability, trusted, famous.
- Elegant picture frame contrasts with the dirty background.
- Key Signifier: Shows what the product is, “roto blues” shows is for bluesy guitar players.
- Endorsed by the band “Godsized”. Big, hairy man connotates strength and toughness so the strings will also be tough and strong.
- British flag denotes a British company.
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